CLEVELAND-BASED. SOCCER-FOCUSED.
Sports marketing that actually moves people.
Offside Marketing helps brands, teams, and organizations create soccer experiences that people remember — from sponsorship strategy to full-scale event execution.
SPORTS MARKETING
✦
EVENT ACTIVATION
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SPONSORSHIP STRATEGY
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SOCCER-FOCUSED
✦
CLEVELAND-BASED
✦
FULL-SERVICE
SPORTS MARKETING ✦ EVENT ACTIVATION ✦ SPONSORSHIP STRATEGY ✦ SOCCER-FOCUSED ✦ CLEVELAND-BASED ✦ FULL-SERVICE
TRUSTED BY TEAMS, BRANDS & ORGANIZATIONS
Marketing
Campaign development, audience growth, partnership activation, and media strategy built specifically for the soccer market.
Sponsorships
From tournaments to hospitality experiences, we manage logistics, sponsorship integration, and full-scale event execution.
Planning
Long-term marketing strategy, operational planning, and growth support to help your soccer organization compete at every level.
Campaign development, audience growth, partnership activation, and media strategy built specifically for the soccer market.
From tournaments to hospitality experiences, we manage logistics, sponsorship integration, and full-scale event execution.
Long-term marketing strategy, operational planning, and growth support to help your soccer organization compete at every level.
Offside Marketing is a Cleveland-based sports marketing agency founded in 2017 by Jason Lansdale — a lifelong soccer fan with over 15 years in the industry. We specialize in the development of promotional events and the creation of unique, memorable experiences for brands, teams, and organizations.
From the sidelines of Columbus Crew matches to multi-city CONCACAF activations, we bring the same energy to every project — creative strategy, operational precision, and a genuine passion for the game.
MEDIA
ABC News 5 – Cleveland, April, 2025
Clevelanders excited for the future of soccer in Cleveland after
superstar Messi visits.
Lower League eCup, December, 2020
Offside Marketing named the presenting sponsor of the 2021 Lower League eCup.
Small World Soccer, September, 2020
Small World Soccer gives a preview of the 2020 Cleveland Foot Golf Cup, co-presented by Offside Marketing.
Small World Soccer Podcast, August, 2020
Jason sits down with Danny of Small World Soccer to talk about the challenges in sports marketing during the COVID pandemic and his take on two amateur soccer leagues in the NE whom are bringing Pro/Rel to the mix.
Crain's Cleveland Business, May, 2020
Offside Marketing talks with Crain's about the recent collaboration and sponsorship between Platform Beer Co. & Cleveland Soccer Club.
Protagonist Soccer, April, 2020
Offside Marketing talks with Protagonist Soccer Editor Dan Vaughn about the challenges of sports marketing for soccer clubs and a beer release during the COVID-19 pandemic.
Cleveland Magazine, June, 2019
Offside Marketing highlights some of the unique ways soccer is growing in Northeast Ohio.
STAY INFORMED
READY TO BUILD SOMETHING BIGGER?
Whether you need sponsorship strategy, event management, or full-scale soccer marketing support, Offside helps turn ideas into experiences people remember.